Triumph web site shows a drop in $$

Triumph (Hinkley) and the scheme of things

I don't ever see Triumph attaining the unit sales they (Meriden) had in the sixties when they fell from grace (so to speak). I realize then, that sales figures based on motorcycle riding population, is very different than it is today, but, there is a large increase in the number of players in the game as opposed to in the sixties. Triumph has a recognition problem here in the States even further dilluted by HD's agressive advertising and Honda being a household word nowdays. Bloor is carving out a niche, but it will probably be a small nich compared to HD and Honda.

Having said that, a price drop, while it may excite us, does little to excite potential purchasers of HD, Honda, Yamaha, Ducati, etc., buyers. It's a very competitive marketplace these days.
 
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