Triumph will be the next brand to own. Why ?
Well, first because the new 675 has made so much noise, outperforming all the japs, that no one can by pass this important good news. Everybody is looking to Triumph to see what has happened.
In the last International MasterBike it wons the 600cc class, it was the fastest on the track, not with one or two drivers, but with all 10 of them !!! This means that it´s performance is available to any middle class driver. You can go faster without being Dani Pedrosa or Valentino Rossi, and this is very important for the average user.
The same will apply if a Big Cubic Inches Custom Class should appear, the R3 will outperform anything else very easy, not only in pure performance, but in any other aspect to. The other day an HD V-Road tryied to follow me on the high way, doing acceleration, stoping, and so on, and the guy at no chance to stay side by side with me, the R3 was clearly better.
It seems that Triumph has taken to good way and probably if they keep doing so, in the future no one will look at us as strange people because we drive our Triumphs.
European products are back, now they can fight face to face any jap and even beat them, Aprilia RSV 1.000 R is a good example ( overall MasterBike winer ... ), BMW new models, and next year 1.200cc Ducati´s ... not to talk about the new street legal Moto GP they have announced a few days ago.
Probably in top performance not, but in a every day using, things made change, and we will see that japs are loosing the battle.
Also, owning an HD, Triumph, Ducati, Aprilia, MV Augusta, etc give you more pleasure, since the bike comes with a bit of history, tradition, style and glamour that no jap will never offer you. I think you say it is COOL, and it really is.
As soon as the R3 comes in more versions, like touring with fairing, etc, the R3 will become a very popular bike. The retail price is ok, comparable to any other quality bike.
In the last 2 weeks I have seen a huge amount of new R3 riding in my city, and more other Triumphs models to, so there is a change in the consumer.
Even this week at a biker shop there was an HD owner who said to me he was going to buy a R3, since he was tired of all the technicall problems he add now with his HD. And this is very important, people driving HD for over 10 or 15 years look at Triumph as an option to go for.
Long life for our Triumphs ! ( better if they are R3 ... ).